Your Shopping Cart

CONTINUE SHOPPING

‹ CONTINUE SHOPPING

ShineOn Lip Jelly by Tower 28 Beauty - all 6 shades including Magic, Chill, Fire, XOXO, Spicy, Fear Less
ShineOn Lip Jelly by Tower 28 Beauty - Girl holding shade Fear Less (a sheer berry gloss)
ShineOn Lip Jelly by Tower 28 Beauty - closeup lip swatch of shade Fear Less (a sheer berry gloss)
ShineOn Lip Jelly by Tower 28 Beauty - closeup lip swatch of shade Fear Less (a sheer berry gloss)
ShineOn Lip Jelly by Tower 28 Beauty - in shade Fear Less (a sheer berry gloss)
ShineOn Lip Jelly by Tower 28 Beauty - Girl holding shade Fire (a sheer orange gloss)
ShineOn Lip Jelly by Tower 28 Beauty - closeup lip swatch of shade Fire (a sheer orange gloss)
ShineOn Lip Jelly by Tower 28 Beauty - in shade Fire (a sheer orange gloss)
ShineOn Lip Jelly by Tower 28 Beauty - Girl wearing shade XOXO (a sheer pink gloss)
ShineOn Lip Jelly by Tower 28 Beauty - closeup lip swatch of shade XOXO (a sheer pink gloss)
ShineOn Lip Jelly by Tower 28 Beauty - closeup lip swatch of shade XOXO (a sheer pink gloss)
ShineOn Lip Jelly by Tower 28 Beauty - in shade XOXO (a sheer pink gloss)
ShineOn Lip Jelly by Tower 28 Beauty - Girl wearing shade Chill (a clear gloss)
ShineOn Lip Jelly by Tower 28 Beauty - Girl wearing shade Chill (a clear gloss)
ShineOn Lip Jelly by Tower 28 Beauty - in shade Chill (a clear gloss)
ShineOn Lip Jelly by Tower 28 Beauty - Close up shot of shade MAGIC on lips (a clear gloss with gold shimmer)
ShineOn Lip Jelly by Tower 28 Beauty - in shade Magic (a clear gloss with gold shimmer)
ShineOn Lip Jelly by Tower 28 Beauty - Girl wearing shade Spicy (a sheer-ish red gloss)
ShineOn Lip Jelly
ShineOn Lip Jelly
ShineOn Lip Jelly
ShineOn Lip Jelly

ShineOn Lip Jelly

187 reviews

$14.00

Shade

Free shipping for orders $30+

What is it?
Jelly = the shine of a gloss, the comfort of a balm, + a pop of color. For never sticky, always shiny lips!  

"CRAZY high shine without the stickiness" according to Brit + Co.

6 new juicy translucent shades inspired by some of our favorite colors and the meanings behind them:

XOXO (sheer pink) - feel the love
FIRE (sheer orange) - fan your flame
FEAR LESS (sheer berry) - go for it
CHILL (clear) - let it go
SPICY (sheer-ish) red) - hot hot hot
MAGIC (clear gloss with gold shimmer) - get your spark on

+ MILKY Lip Jellies in 4 new milky shades inspired by our fave alt milks!
COCONUT (semi-sheer, milky mauve pink)
CASHEW (semi-sheer, milky rosy brown)
OAT (semi-sheer, milky peachy pink)
ALMOND (semi-sheer, milky chocolate)

How do I use it?
Just swipe and smile! Apply over bare lips or over your favorite lip color.

What else should I know?
Traditional lip gloss coats lips with a layer of shine, but can end up leaving lips dry underneath. Pass on that, thanks. ShineOn is a moisturizing lip treatment formulated with a unique blend of 5 nourishing oils to soothe and protect lips. ShineOn and on and on! 

Product Details

Size: 0.13 fl oz / 3.9 ml

Vegan, Cruelty-Free, Nut-Free, Dermatologist Tested

What’s in it? 

Wild* Limited Edition:
Hydrogenated Polyisobutene, Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Ricinus Communis (Castor) Seed Oil, Silica Dimethyl Silylate, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Rosa Canina Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Persea Gratissima (Avocado) Oil, Tocopherol, Caprylyl Glycol, Ethylhexylglycerin, Butylene/Ethylene/Styrene Copolymer, Flavor, MAY CONTAIN (+/-): Red 7 Lake (CI 15850), Manganese Violet (CI 77742).


Fire, XOXO, Fear Less:
Polybutene, Hydrogenated Polyisobutene, Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Ricinus Communis (Castor) Seed Oil, Persea Gratissima (Avocado) Oil, Rosa Canina Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Butylene/Ehtylene/Styrene Copolymer, Aroma/Flavor, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, MAY CONTAIN: Iron Oxides (CI 77492), Manganese Violet (CI 77742), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410)

Chill:
Polybutene, Hydrogenated Polyisobutene, Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Persea Gratissima (Avocado) Oil, Rosa Canina Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Butylene/Ehtylene/Styrene Copolymer, Aroma/Flavor, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Manganese Violet (CI 77742), Red 40 Lake (CI 16035)  

Magic:
Polybutene, Hydrogenated Polyisobutene, Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Calcium Aluminum Borosilicate, Silica Dimethyl Silylate, Persea Gratissima (Avocado) Oil, Rosa Canina Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Butylene/Ehtylene/Styrene Copolymer, Aroma/Flavor, Silica, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Tin Oxide, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Manganese Violet (CI 77742), Red 40 Lake (CI 16035), Titanium Dioxide (CI 77891)

Spicy:
Polybutene, Hydrogenated Polyisobutene, Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Ricinus Communis (Castor) Seed Oil, Silica Dimethyl Silylate, Persea Gratissima (Avocado) Oil, Rosa Canina Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Butylene/Ehtylene/Styrene Copolymer, Aroma/Flavor, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Red 30 Lake (CI 73360), Red 7 Lake (CI 15850), Yellow 5 Lake (CI 19140)


Oat, Coconut, Cashew, Almond:
Polybutene, Hydrogenated Polyisobutene, Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Silica Dimethyl Silylate, Ricinus Communis (Castor) Seed Oil, Persea Gratissima (Avocado) Oil, Rosa Canina Seed Oil, Rubus Idaeus (Raspberry) Seed Oil, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Butylene/Ehtylene/Styrene Copolymer, Aroma/Flavor, Caprylyl Glycol, Ethylhexylglycerin, Tocopherol, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, MAY CONTAIN:  Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Red 30 Lake (CI 73360), Red 7 Lake (CI 15850),  Titanium Dioxide (CI 77891)

Size: 0.13 fl oz / 3.9 ml

Made in the USA

ShineOn Lip Jelly by Tower 28 Beauty - all 6 shades including Magic, Chill, Fire, XOXO, Spicy, Fear Less

ShineOn Lip Jelly

$14.00
Customer Reviews
4.9 Based on 187 Reviews
Write a Review Ask a Question

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
  • lips
  • gloss
  • color
  • lip jelly
  • formula
  • shades
  • magic
  • Chill
  • brand
  • reviews
AB
09/12/2021
Austyn B.
United States United States
THE BEST THING EVER

I bought their lipgloss and loved it to pieces 10/10 Will be buying every thing from this company

M
08/14/2021
Maisie
United States United States
Fav Lip Gloss

I usually do not like lip glosses because they’re sticky and thick but these are amazing ❤️ They’re so comfortable on the lips without the sticky feeling plus it leaves nice soft wash of color on lips on its own and it’s good on top of lipsticks too

A Tower 28 Beauty Customer
S
08/10/2021
Sammy
United States United States
Popping

Borrowed this from a friend in xoxo color and I like it so much I sought it out to buy my own. I don’t like my lips looking obnoxiously loud bc they are big and this made them look perfect. Effortless popped lips

L
08/05/2021
Laura
United States United States
Can’t go wrong...

First of all, they have lovely colors to choose from. Literally want them all but went with fire and cashew. Fire gives a nice tint and cashew is very creamy. I love the formula leaves my lips extra soft. Wears off nicely . The price point is great as well!!! Can’t wait to add more to my collection!

RH
07/30/2021
Reegan H.
best lip gloss ever!

i love this product i have 3 colors and backups ! it’s so light weight, yet it moisturizes! it’s not sticky at all and i use it every day! i get super dry lips at night I put this on before bed and the next morning my lips are so soft! cannot say enough good things about this product and brand!!