You're
away from a FREE Travel SOS Cream
Loading...
3 for $28 LipSoftie Trio (Site Exclusive)
Shop the Holiday Gift Guide ✨
FREE U.S shipping on orders $30+
($48 Value)
Tinted Lip Treatment Balm
The Original Hypochlorous Acid Spray
All-Over Hydrating Concealer
Limited Edition Set
Limited Edition Mini Lip Balms
Lengthening + Volumizing
Cooling + Soothing Eyeshadow Stick
Mini Skincare Bestsellers
Cleanser, Toner, & Moisturizer
Mineral Sunscreen
Sun Protection + Coverage
Choose Your Shades
Instantly Blurring + Smoothing
A Safe Space for Sensitive Skin
High Performance + Non-Irritating Formulas
Accelerator for BIPOC Founders and Creators
We're here to help!
For the people who are hard to shop for + the people who overthink it.
Skincare Travel Essentials
Soothing Treatment Serum
Balancing + Removes Makeup
Barrier Repair with Ceramides
Refills 4 Standard Bottles
Exclusive Savings Set
Limited Edition Shimmery Lip Treatment
![[A close up of seven Tower 28 Beauty MakeWaves Mascara.]](http://www.tower28beauty.com/cdn/shop/files/Tower-insta5_20d74880-9536-4e87-8880-86b2f321f983.jpg?v=1690919837&width=400)
![[A close up of the Tower 28 Beauty SOS Rescue Spray being spritzed out of the bottle's nozzle.]](http://www.tower28beauty.com/cdn/shop/files/Tower-insta2_30460e79-ac78-4333-8d9f-79f4c4a68dd6.jpg?v=1690919837&width=400)
![[A close up of all four shades of the Tower 28 Beauty JuiceBalm Lip Balm.]](http://www.tower28beauty.com/cdn/shop/files/Tower-insta3.jpg?v=1690919023&width=400)
![[A close up of a model wearing a Tower 28 Beauty earring.]](http://www.tower28beauty.com/cdn/shop/files/Tower-insta1_4647eca8-4bec-4e03-9b23-4081c44fe78f.jpg?v=1690919836&width=400)
![[Shared: Charm Set Gift With Purchase]](http://www.tower28beauty.com/cdn/shop/files/LipSoftie_Charms.jpg?v=1740461244&width=500)
![Tower 28 Beauty SOS Spray Duo featuring full-size (4oz) and travel-size (1oz). [Shared]](http://www.tower28beauty.com/cdn/shop/files/Set-SOSSprayDuo_0f2911ab-b960-46b4-989b-1e0b15f5d602.webp?v=1762649181&width=400)
![Tower 28 Beauty SOS Rescue Spray in Refill size. [Refill]](http://www.tower28beauty.com/cdn/shop/files/SOS_20Spray_20_E2_80_94_C2_A016_20oz.webp?v=1762649181&width=400)
![Tower 28 Beauty SOS Rescue Spray in 1oz. [1oz]](http://www.tower28beauty.com/cdn/shop/files/SOS_20Spray_20_E2_80_94_C2_A01_20oz.webp?v=1762649181&width=400)
![Orange toner spray bottle with text on a red background [Shared]](http://www.tower28beauty.com/cdn/shop/files/NEASeal_Safety_1_c3154043-db06-4bdf-9bbc-0cdf0bafefca.jpg?v=1762649458&width=400)
![Tower 28 skincare product set with red packaging on a white background [Shared]](http://www.tower28beauty.com/cdn/shop/files/SOSMINISKIT_1.webp?v=1757027694&width=400)
![TOWER28 skincare products with 'Your SOS Rescue Routine' text on a white background [Shared]](http://www.tower28beauty.com/cdn/shop/files/ROUTINE_1be7af48-6da1-4b96-a5ba-d764e7608bb9.jpg?v=1757027875&width=400)
![Tower 28 Beauty's SOS FaceGuard SPF 30. [Shared: SOS FaceGuard SPF 30]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOTONWHITE.webp?v=1762201333&width=400)
![A person smiles while holding up a bottle of Tower 28 Beauty's SOS FaceGuard SPF 30. A swatch of the product is visible on their cheek. [Shared: SOS FaceGuard SPF 30]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO.jpg?v=1747871097&width=400)
![Tower 28 Beauty SOS 3-Step Skincare Kit: SOS Gel Cleanser, SOS Rescue Spray, and SOS Recovery Cream. [Shared]](http://www.tower28beauty.com/cdn/shop/files/SOSRescueBundle_HERO_920a2fe7-a0ef-49a0-87de-6fd077f5d296.webp?v=1762200698&width=400)
![Tower 28 Beauty SOS 3-Step Skincare Kit: SOS Gel Cleanser, SOS Rescue Spray, and SOS Recovery Cream. [Full-Size Set]](http://www.tower28beauty.com/cdn/shop/files/SOS_3-Step.jpg?v=1747624300&width=400)
![Orange bottle of Tower 28 SOS Rescue Serum on a white background [Shared]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOTONWHITE_1c3fda8a-7af3-4e2f-953c-1b3727f214a6.webp?v=1759202250&width=400)
![Red bottle with pump labeled 'Tower 28' on a gray background [Shared]](http://www.tower28beauty.com/cdn/shop/files/ReviewSocialProof.jpg?v=1759203303&width=400)
![Tower 28 Beauty SOS Daily Balancing Gel Cleanser. [Shared]](http://www.tower28beauty.com/cdn/shop/files/SOSCLEANSER-PACKSHOT_2fda86f3-024f-4c61-aefa-455d5a9c7286.webp?v=1762200697&width=400)
![A person applying the Tower 28 SOS Gel Cleanser to their face, creating a foam and removing makeup. The text reads “Soothes inflammation + non-stripping,” highlighting the cleanser’s calming, gentle formula. [Shared]](http://www.tower28beauty.com/cdn/shop/files/SOS_CLEANSER-MOOD_5.jpg?v=1721170559&width=400)
![Tower 28 Beauty SOS Recovery Cream in Standard Size. [Standard]](http://www.tower28beauty.com/cdn/shop/files/SOS_20Cream.webp?v=1762199903&width=400)
![Tower 28 Beauty SOS Recovery Cream in Jumbo Size. [Jumbo]](http://www.tower28beauty.com/cdn/shop/files/SOSCREAMJUMBO_HERO.webp?v=1752859103&width=400)
![A person with Tower 28 Beauty’s SOS Daily Barrier Recovery Cream applied across their forehead, cheeks, nose, and chin. [Standard]](http://www.tower28beauty.com/cdn/shop/files/CampaignMood.jpg?v=1752859103&width=400)
![The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla. [SOS Vanilla]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-SOS.webp?v=1762971723&width=400)
![SOS Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-SOS_2_d282af04-2f4f-4c14-82b3-3b79f4efe58f.jpg?v=1745532438&width=400)
![[Iced Dulce de Leche]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-SP_1_86f1df71-1157-48b5-99ab-212d3e2249b7.webp?v=1762971723&width=400)
![Tower 28 LipSoffie Trio with packaging and 42% off badge on a white background [LipSoftie™
Lip Treatment Trio]](http://www.tower28beauty.com/cdn/shop/files/LipSoftiesKit_1_1_bc914ef1-b0a9-405c-a449-93e681cf7165.webp?v=1762916403&width=400)
![The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Sugar Plum. [Sugar Plum]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-SP.webp?v=1762200410&width=400)
![The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Confetti Cake. [Confetti Cake]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-CC_99620ceb-62bf-4272-b89f-04a462c1f5d7.webp?v=1762971723&width=400)
![The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Red Bean Mochi. [Red Bean Mochi]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT_-_RBM.webp?v=1762971723&width=400)
![The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Dulce de Leche. [Dulce de Leche]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-DULCEDELECHE.webp?v=1762971723&width=400)
![The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Watermelon Kiwi. [Watermelon Kiwi]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-WATERMELONKIWI_1.webp?v=1762971723&width=400)
![The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Blood Orange Vanilla. [Blood Orange Vanilla]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-BLOODORANGEVANILLA.webp?v=1762971723&width=400)
![The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Ube Vanilla. [Ube Vanilla]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-UBEVANILLA.webp?v=1762971723&width=400)
![Set of orange spray bottles with a mesh bag on a white background [Shared]](http://www.tower28beauty.com/cdn/shop/files/BachPDP_1.png?v=1758829665&width=400)
![[Shared]](http://www.tower28beauty.com/cdn/shop/files/LipSoftiesKit_1_1.webp?v=1762916403&width=400)
![[Shared]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGN_HERO_-_WK_1_1.png?v=1762901427&width=400)
![[Shared]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-SP_1.webp?v=1761245321&width=400)
![Lip balm tube with 'Tower 28' branding on a caramel background [Shared]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-WK_1_7febf42f-00c3-4bf0-96fb-abb7c72fb99f.jpg?v=1761245321&width=400)