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[Iced Dulce de Leche] LipSoftie® Lip Treatment The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Sugar Plum. [Sugar Plum] The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Confetti Cake. [Confetti Cake] The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Red Bean Mochi. [Red Bean Mochi] The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Dulce de Leche. [Dulce de Leche] The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Watermelon Kiwi. [Watermelon Kiwi] The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Blood Orange Vanilla. [Blood Orange Vanilla] The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Ube Vanilla. [Ube Vanilla] The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla. [SOS Vanilla] LipSoftie® Lip Treatment LipSoftie® Lip Treatment
Bestseller
LipSoftie® Lip Treatment

Tinted Lip Treatment Balm

Iced Dulce de Leche
Tower 28 Beauty SOS Rescue Spray (4 oz) Tower 28 Beauty SOS Spray Duo featuring full-size (4oz) and travel-size (1oz). [Shared] Tower 28 Beauty SOS Rescue Spray in Refill size. [Refill] Tower 28 Beauty SOS Rescue Spray in 1oz. [1oz] Tower 28 Beauty SOS Daily Rescue Facial Spray Before + After Photo: left side of image (before) shows customer with redness on cheeks, forehead, and chin. Right side (after) of the image shows customer with reduction in redness and irritation, revealing calmer, clearer-looking skin with a healthy, hydrated glow. [Shared]
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SOS Rescue Spray

The Original Hypochlorous Acid Spray

Standard
Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [4.0 DTLA] Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH, shown with the tube standing upright next to the open applicator wand to reveal the product. [1.0 BH] Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU, shown with the tube standing upright next to the open applicator wand to reveal the product. [2.0 BU] Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC, shown with the tube standing upright next to the open applicator wand to reveal the product. [3.0 CC] Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP, shown with the tube standing upright next to the open applicator wand to reveal the product. [5.0 EP] Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE, shown with the tube standing upright next to the open applicator wand to reveal the product. [6.0 IE] Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN, shown with the tube standing upright next to the open applicator wand to reveal the product. [7.0 KTOWN] Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC, shown with the tube standing upright next to the open applicator wand to display the product. [8.0 LBC] Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR, shown with the tube standing upright next to the open applicator wand to reveal the product. [9.0 MDR] Tower 28 Beauty Swipe Serum Concealer in shade 10.0 NOHO, with the tube standing upright next to the open applicator wand, revealing the product. [10.0 NOHO] Tower 28 Beauty Swipe Serum Concealer in the shade 11.0 OC, shown with the tube standing upright next to the open applicator wand to reveal the product. [11.0 OC] Tower 28 Beauty Swipe Serum Concealer in the shade 12.0 PALI, shown with the tube standing upright next to the open applicator wand to reveal the product. [12.0 PALI] Swipe Serum Concealer Tower 28 Beauty Swipe Serum Concealer in the shade 14.0 PV, shown with the tube standing upright next to the open applicator wand to reveal the product. [14.0 PV] Tower 28 Beauty Swipe Serum Concealer in the shade 15.0 SAMO, shown with the tube standing upright next to the open applicator wand to reveal the product. [15.0 SAMO] Tower 28 Beauty Swipe Serum Concealer in the shade 16.0 SB, shown with the tube standing upright next to the open applicator wand to reveal the product. [16.0 SB] Tower 28 Beauty Swipe Serum Concealer in the shade 17.0 SD, shown with the tube standing upright next to the open applicator wand to reveal the product. [17.0 SD] Tower 28 Beauty Swipe Serum Concealer in the shade 18.0 SGV, shown with the tube standing upright next to the open applicator wand to reveal the product. [18.0 SGV] Tower 28 Beauty Swipe Serum Concealer in the shade 19.0 WEHO, shown with the tube standing upright next to the open applicator wand to reveal the product. [19.0 WEHO] Tower 28 Beauty Swipe Serum Concealer in the shade 20.0 WLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [20.0 WLA] Swipe Serum Concealer
Bestseller
Swipe Serum Concealer

All-Over Hydrating Concealer

7.0 KTOWN
Tower 28 skincare treatment set with four tubes and a box on a white background [Shared] Four tubes of Tower 28 lip gloss in different colors with product names and limited edition labels. [Shared]
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Lil’ Softies Lip Treatment Set

Limited Edition Mini Lip Balms

Tower 28 poppi holiday makeup set with red tin, compact, and perfume on a white background [Shared] Tower 28 poppi lip jelly and blush on a red background [Shared]
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Tower 28 x poppi Lip + Cheek Duo

Limited Edition Set

Tower 28 skincare product set with red packaging on a white background [Shared] TOWER28 skincare products with 'Your SOS Rescue Routine' text on a white background [Shared]
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SOS Skincare Minis Kit

Mini Skincare Bestsellers

[Shared] [Shared]
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MakeWaves® Mascara Duo

Full-Size Mascara in Black + Brown

Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Roxy] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Troubadour] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Chateau] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Avalon] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Whisky] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Bungalow] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Studio 28] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Garden] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Viper] Eyeshadow with glittery texture and 'Tower 28' branding on a white background [Studio 28] GoGo Cooling Shimmer Eyeshadow
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GoGo Cooling Shimmer Eyeshadow

Cooling + Soothing Eyeshadow Stick

Roxy
Tower 28 Beauty's SOS FaceGuard SPF 30. [Shared: SOS FaceGuard SPF 30] SOS FaceGuard™ SPF 30 Sunscreen PA+++ A person smiles while holding up a bottle of Tower 28 Beauty's SOS FaceGuard SPF 30. A swatch of the product is visible on their cheek. [Shared: SOS FaceGuard SPF 30]
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SOS FaceGuard™ SPF 30 Sunscreen PA+++

Mineral Sunscreen

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Set of Tower 28 lipsticks in various shades on a white background [Shared] Color swatches of makeup shades labeled with names on a white background [Shared]
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GoGo Cooling Shimmer Eyeshadow Set

Cooling + Soothing Eyeshadow Stick

GetSet® Matte Powder Blush The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Sunset Shirley. [Sunset Shirley] The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Downtown Daiquiri [Downtown Daiquiri x Toni Bravo] The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Feliz Fresca. [Feliz Fresca] The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Culver Crush. [Culver Crush] The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Long Beach Iced Tea. [Long Beach Iced Tea] The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Samo Spritzer. [Samo Spritzer] The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Sawtelle Slushie. [Sawtelle Slushie] The Tower 28 Beauty GetSet™ Matte Powder Blush in the shade Pali Punch. [Pali Punch] A person holds Tower 28 Beauty’s GetSet Powder Blush in the shade Malibu Cooler with a swatch of cool baby pink on their cheek. [Malibu Cooler]
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GetSet® Matte Powder Blush

Blurring + 12-Hr Fade-Proof

Malibu Cooler
Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax. [05 Fairfax] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont. [10 Larchmont] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega. [13 La Cienega] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose. [15 Melrose] SunnyDays™ Tinted SPF 30 Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland. [20 Mulholland] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park. [25 Ocean Park] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH. [30 PCH] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume. [35 Point Dume] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona. [38 Pomona] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 40 Runyon. [40 Runyon] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake. [45 Silver Lake] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 50 Sunset. [50 Sunset] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 55 Temescal. [55 Temescal] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 60 Third St. [60 Third St] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 65 Topanga. [65 Topanga] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 70 Venice. [70 Venice] SunnyDays™ Tinted SPF 30
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SunnyDays™ Tinted SPF 30

Sun Protection + Coverage

13 La Cienega
The Tower 28 Beauty MakeWaves™ Mascara in the shade Jet. [Jet] The Tower 28 Beauty MakeWaves™ Mascara in the shade Drift. [Drift] MakeWaves® Mascara The Tower 28 Beauty MakeWaves Mini Mascara. [Mini] Two tubes of Tower 28 Beauty’s MakeWaves Mascara in the shades Jet and Drift are shown next to the MakeWaves Eyelash Curler. [MakeWaves Mascara Set] A close up of a person's eyelashes before and after applying the Tower 28 Beauty MakeWaves™ Mascara in Jet, transforming them from natural to full-on glamorous. [Shared]
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MakeWaves® Mascara

Lengthening + Volumizing

Jet
Tower 28 Beauty SOS Rescue Spray in Refill size. [Refill] Tower 28 Beauty SOS Daily Rescue Facial Spray Before + After Photo: left side of image (before) shows customer with redness on cheeks, forehead, and chin. Right side (after) of the image shows customer with reduction in redness and irritation, revealing calmer, clearer-looking skin with a healthy, hydrated glow. [Shared]
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$112 Value
SOS Rescue Spray Refill

Refills 4 Standard Bottles

Tower 28 Beauty SOS Recovery Cream in Standard Size. [Standard] Tower 28 Beauty SOS Recovery Cream in Jumbo Size. [Jumbo] A person with Tower 28 Beauty’s SOS Daily Barrier Recovery Cream applied across their forehead, cheeks, nose, and chin. [Standard]
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SOS Recovery Cream

Barrier Repair with Ceramides

Jumbo
[Shared: The Mini Tote] [Shared: The Mini Tote]
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The Mini Tote

Exclusive T28 Tote

[Shared: This image features the Tower 28 Beauty Line + Shine Lip Kit. ] [Shared: This image features the Tower 28 Beauty Line + Shine Lip Kit. It demonstrates a step-by-step process for achieving a smooth, glossy lip look: Line: Using OneLiner Multi-Liner Lip Liner to outline the lips. Shine: Applying a ShineOn Lip Jelly in shade LUCKY for a shiny finish and sheer pink tint. Smile: Revealing the final glossy lip look, showcasing healthy and radiant lips. The steps are clearly shown with corresponding product visuals.]
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Line + Shine Lip Kit

Limited Edition Gloss + Liner Duo

Tower 28 Beauty SOS Spray Duo featuring full-size (4oz) and travel-size (1oz). [Shared] [Shared: Model smiles into camera holding Tower 28 Beauty SOS Daily Rescue Facial Spray 4oz and 1oz next to her face]
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SOS Spray Duo

Skincare Travel Essentials

[Shared: SOS (Store. Our. Stuff) Makeup Bag] [Shared: SOS (Store. Our. Stuff) Makeup Bag]
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SOS (Store. Our. Stuff.) Makeup Bag

Fits all T28 Essentials

Tower 28 Beauty SOS 3-Step Skincare Kit: SOS Gel Cleanser, SOS Rescue Spray, and SOS Recovery Cream. [Shared] Tower 28 Beauty SOS 3-Step Skincare Kit: SOS Gel Cleanser, SOS Rescue Spray, and SOS Recovery Cream. [Full-Size Set]
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SOS 3-Step Skincare Set

Cleanser, Toner, & Moisturizer