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Bestseller

MakeWaves® Mascara

MakeWaves® Mascara

4.6
Rated 4.6 out of 5 stars
1,184
 • 0.29 fl oz / 8.5 mL

A safe for sensitive eyes vegan mascara that visibly volumizes, lengthens, and defines for the most amped-up, natural-looking lashes.

Full-Size: Mini:
Jet : Black

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  • 💕Long + Full Lashes
  • 🏝Water-Resistant
  • Smudge-Free
  • 🌸Vegan
  • 🤓Contact Lens Safe
  • 👀Sensitive Eyes Safe

Tell Me More

This clean mascara is lightweight + endlessly buildable without getting crunchy or clumpy. It's also easy to wash off keeping eye irritation and lash breakage at bay.

Earth Sensitive Pledge: MakeWaves™ packaging is made from 78% PCR (aka post-consumer recycled plastic) as part of our commitment to sustainable packaging.

Ingredients

Aquaflex® Technology (conventionally found in haircare) helps keep lashes humidity-proof, visibly lifted, and volumized.

Water/Aqua/Eau, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, Glyceryl Stearate, Hydrogenated Olive Oil Stearyl Esters, Synthetic Wax, VP/VA Copolymer, Stearic Acid, Helianthus Annuus (Sunflower) Seed Wax, Palmitic Acid, Butylene Glycol, Olea Europaea (Olive) Oil Unsaponifiables, Aminomethyl Propanol, Ricinus Communis (Castor) Seed Oil, 1,2-Hexanediol, Caprylyl Glycol, Polyimide-1, Galactoarabinan, Rhus Succedanea Fruit Wax, Shorea Robusta Resin, Sodium Dehydroacetate, Lecithin, Tocopherol, Ascorbyl Palmitate, Citric Acid, Iron Oxides (CI 77499), Ultramarines (CI 77007).

How to Use

Pro Tip: Use the inner wave of the dual-sided brush to build up volume and the longer bristles to lengthen and define lashes.

Remove with gentle cleanser and water.

View full details

MakeWaves® Mascara

Jet

MakeWaves® Mascara

Jet

"If you're looking for a new mascara that's curling, lengthening, and defining without looking too overdone, you're going to want to purchase this immediately." — BYRDIE

Volumizing

Lengthening

Flake-Free

Infinitely Buildable

Amped-Up Lashes

F.A.Q.

Is MakeWaves™ Mascara waterproof?

MakeWaves™ Mascara is designed specifically for sensitive eyes and is not tested to be waterproof. Waterproof mascaras contain film-former ingredients that make them difficult to remove and are potentially irritating for sensitive eyes.

Is MakeWaves™ Mascara safe for contact lens wearers?

Yes! MakeWaves™ Mascara is ophthalmologist tested, safe for sensitive eyes, and safe for contact lens wearers!

Does MakeWaves™ Mascara work for straight lashes?

Yes! MakeWaves™ Mascara is formulated with Aquaflex® Technology, which is conventionally used in haircare styling, to help keep lashes humidity-proof and lifted while leaving lashes touchably soft.

Does MakeWaves™ Mascara have fibers?

MakeWaves™ Mascara does not contain fibers which are potentially irritating for sensitive eyes and are often made from micro-plastics.

Is MakeWaves™ Mascara vegan + cruelty-free?

Yes, MakeWaves™ Mascara is formulated without animal byproducts including beeswax, which is commonly found in conventional mascaras, and never tested on animals. ALL Tower 28 products are vegan & cruelty-free.
4.6
Rated 4.6 out of 5 stars
Based on 1,184 reviews
Total 5 star reviews: 915 Total 4 star reviews: 142 Total 3 star reviews: 63 Total 2 star reviews: 35 Total 1 star reviews: 29
89%would recommend this product
Slide 1 selected
1,184 reviews
  • DW Profile picture for Danna W.
    Danna W.
    Verified Buyer
    I recommend this product
    Lash Type Long
    What Did You Like About This Product? Did Not Irritate Eyes, Color
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    1 month ago
    Love this

    Best mascara I have ever bought and I’ve bought almost all of them💯

    Never had a single clump using this! So far it doesn’t flake either!! 🤯

    I love this so much I’m totally sold. I have tried so many different from extremely expensive to the drug store brand even and this is so clean and doesn’t flake, I love it.

  • SR Profile picture for Samantha r.
    Samantha r.
    Verified Reviewer
    I recommend this product
    Lash Type Curly
    What Did You Like About This Product? Color, Volumizes, Did Not Irritate Eyes, Lengthens, Water Resistant
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    3 months ago
    Best mascara on the market!!!

    This is by Dr the most superior mascara on the market, lifting , thickening, lengthening! No smudges or flakes, this is a must have

  • SR Profile picture for Samantha r.
    Samantha r.
    I recommend this product
    Lash Type Curly
    What Did You Like About This Product? Volumizes, Did Not Irritate Eyes, Water Resistant, Lengthens, Color
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    3 months ago
    Best mascara on the market!!!

    This mascara is unparalleled. One swipe provides volume and length, zero flaking and no smudging. I have not been able to stop using it from the first application. This is a must must must!

  • DR
    Daniela R.
    Flag of United States
    I recommend this product
    Rated 5 out of 5 stars
    5 months ago
    Sensitive eyes? Try Makewaves ☺️

    I’ve been using this mascara since it came out and I’ve tried many others in the path, but nothing compares to the T28 Makewaves mascara! I often suffer from irritation in my eyes with other brands, but not with T28, it’s clean ingredients allow me to use it all day everyday! It makes my lashes not only longer, but fuller. If you are looking for a gentle, high quality mascara T28 is the way to go! ✨✨✨✨

  • J
    Jessica
    Flag of United States
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    7 months ago
    My fav mascara for a year now

    I’m so happy I found tower 28’s Make Waves mascara … I spend a LOT of time in the sun/in the water & nothing is worse than when mascara gets in my eyes but for the most part this mascara stays put unless I really get it fully wet… I have naturally very long eyelashes so it’s nice that when I blink it doesn’t end up on my cheeks … all of my other favs have changed their formulas & the downgrades are too noticeable to ignore which I why I tried tower 28 this past year so I’m

    Just hoping the quality continues ✨

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