• Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 which is a 100% Mineral SPF, is light to medium coverage, has a natural finish, and is soothing while providing Blue Light Protection. Our Swipe Serum Concealer is lightweight and buildable, is medium to full-coverage, doesn't cling to dry patches and provides a skin-like natural finish. Our products are non-irritating, dermatologist approved, and clinically tested. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Here shows our model's before and after using Swipe Concealer. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Our shade ranges for SunnyDays SPF 30 range from Fair to Rich skin tones. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish.Our shade ranges for Swipe Serum Concealer range from Fair to Rich skin tones. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. If you have used SunnyDays Tinted SPF, find your Swipe Concealer Shade with this chart. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Diamond wears Swipe Concealer in 15 PV. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 which is a 100% Mineral SPF, is light to medium coverage, has a natural finish, and is soothing while providing Blue Light Protection. Our Swipe Serum Concealer is lightweight and buildable, is medium to full-coverage, doesn't cling to dry patches and provides a skin-like natural finish. Our products are non-irritating, dermatologist approved, and clinically tested. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Here shows our model's before and after using Swipe Concealer. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Our shade ranges for SunnyDays SPF 30 range from Fair to Rich skin tones. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish.Our shade ranges for Swipe Serum Concealer range from Fair to Rich skin tones. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. If you have used SunnyDays Tinted SPF, find your Swipe Concealer Shade with this chart. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Diamond wears Swipe Concealer in 15 PV. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. [Shared]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax. [05 Fairfax]
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont. [10 Larchmont]
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega. [13 La Cienega]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose. [15 Melrose]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 18 Montana. [18 Montana]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland. [20 Mulholland]
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park. [25 Ocean Park]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH. [30 PCH]
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume. [35 Point Dume]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona. [38 Pomona]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 40 Runyon. [40 Runyon]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake. [45 Silver Lake]
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 50 Sunset. [50 Sunset]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 55 Temescal. [55 Temescal]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 60 Third St. [60 Third St]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 65 Topanga. [65 Topanga]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 70 Venice. [70 Venice]
    National Eczema Association Seal of Acceptance
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 18 Montana. [18 Montana]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 18 Montana, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [18 Montana]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [05 Fairfax]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax is displayed on a soft peach background. The product is described as "Fair with pink undertones." [05 Fairfax]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [10 Larchmont]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont, described as light with yellow undertones. [10 Larchmont]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [13 La Cienega]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega, described as light with neutral undertones. [13 La Cienega]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 15 Melrose, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [15 Melrose]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 15 Melrose, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [15 Melrose]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 15 Melrose, described as light with warm undertones. [15 Melrose]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 18 Montana, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [18 Montana]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 18 Montana, described as light with peach undertones. [18 Montana]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [20 Mulholland]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [20 Mulholland]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland, described as light with neutral undertones. [20 Mulholland]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [25 Ocean Park]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park, described as medium with warm undertones. [25 Ocean Park]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 30 PCH, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [30 PCH]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 30 PCH, described as medium with yellow undertones. [30 PCH]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [35 Point Dume]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume, described as medium with neutral undertones. [35 Point Dume]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 38 Pomona, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [38 Pomona]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 38 Pomona, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [38 Pomona]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 38 Pomona, described as medium with golden undertones. [38 Pomona]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 40 Runyon, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [40 Runyon]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 40 Runyon, described as tan with olive undertones. [40 Runyon]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [45 Silver Lake]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake, described as tan with neutral undertones. [45 Silver Lake]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 50 Sunset, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [50 Sunset]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 50 Sunset, described as tan with golden undertones. [50 Sunset]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 55 Temescal, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [55 Temescal]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 55 Temescal, described as deep with golden undertones. [55 Temescal]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 60 Third St, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [60 Third St]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 60 Third St, described as deep with neutral undertones. [60 Third St]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 65 Topanga, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [65 Topanga]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 65 Topanga, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [65 Topanga]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 65 Topanga, described as deep with red undertones. [65 Topanga]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 70 Venice, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [70 Venice]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 70 Venice, described as deep with neutral undertones. [70 Venice]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 shades swatched across three different skin tones [Shared]
  • Match chart showing 3 models wearing Fairshade of Tower 28 SunnyDays SPF 30 Tinted Sunscreen Foundation, including shades:05 Fairfax,10 Larchmont,13 La Cienega,13 La Cienega,15 Melrose,18 Montana,20 Mulholland. [Shared]
  • Shade match chart showing 3 models wearing Lightshade of Tower 28 SunnyDays SPF 30 Tinted Sunscreen Foundation, including shades:20 Mulholland,25 Ocean Park,30 PCH, 35 Point Dume,38 Pomona,40 Runyon. [Shared]
  • Shade match chart showing 3 models wearing Tanshade of Tower 28 SunnyDays SPF 30 Tinted Sunscreen Foundation, including shades: 45 Silver Lake,50 Sunset,55 Temescal,60 Third St, 60 Third St,65 Topanga,70 Venice. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Our shade ranges for SunnyDays SPF 30 range from Fair to Rich skin tones. [Shared]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax. [05 Fairfax]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont. [10 Larchmont]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega. [13 La Cienega]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose. [15 Melrose]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 18 Montana. [18 Montana]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland. [20 Mulholland]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park. [25 Ocean Park]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH. [30 PCH]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume. [35 Point Dume]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona. [38 Pomona]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 40 Runyon. [40 Runyon]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake. [45 Silver Lake]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 50 Sunset. [50 Sunset]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 55 Temescal. [55 Temescal]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 60 Third St. [60 Third St]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 65 Topanga. [65 Topanga]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 70 Venice. [70 Venice]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 18 Montana. [18 Montana]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 18 Montana, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [18 Montana]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [05 Fairfax]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax is displayed on a soft peach background. The product is described as "Fair with pink undertones." [05 Fairfax]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [10 Larchmont]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont, described as light with yellow undertones. [10 Larchmont]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [13 La Cienega]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega, described as light with neutral undertones. [13 La Cienega]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 15 Melrose, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [15 Melrose]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 15 Melrose, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [15 Melrose]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 15 Melrose, described as light with warm undertones. [15 Melrose]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 18 Montana, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [18 Montana]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 18 Montana, described as light with peach undertones. [18 Montana]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [20 Mulholland]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [20 Mulholland]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland, described as light with neutral undertones. [20 Mulholland]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [25 Ocean Park]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park, described as medium with warm undertones. [25 Ocean Park]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 30 PCH, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [30 PCH]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 30 PCH, described as medium with yellow undertones. [30 PCH]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [35 Point Dume]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume, described as medium with neutral undertones. [35 Point Dume]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 38 Pomona, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [38 Pomona]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 38 Pomona, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [38 Pomona]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 38 Pomona, described as medium with golden undertones. [38 Pomona]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 40 Runyon, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [40 Runyon]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 40 Runyon, described as tan with olive undertones. [40 Runyon]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [45 Silver Lake]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake, described as tan with neutral undertones. [45 Silver Lake]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 50 Sunset, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [50 Sunset]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 50 Sunset, described as tan with golden undertones. [50 Sunset]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 55 Temescal, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [55 Temescal]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 55 Temescal, described as deep with golden undertones. [55 Temescal]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 60 Third St, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [60 Third St]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 60 Third St, described as deep with neutral undertones. [60 Third St]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 65 Topanga, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [65 Topanga]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 65 Topanga, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [65 Topanga]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 65 Topanga, described as deep with red undertones. [65 Topanga]
  • A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 70 Venice, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [70 Venice]
  • A swatch of SunnyDays™ Tinted SPF 30 in the shade 70 Venice, described as deep with neutral undertones. [70 Venice]
  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 shades swatched across three different skin tones [Shared]
  • Match chart showing 3 models wearing Fairshade of Tower 28 SunnyDays SPF 30 Tinted Sunscreen Foundation, including shades:05 Fairfax,10 Larchmont,13 La Cienega,13 La Cienega,15 Melrose,18 Montana,20 Mulholland. [Shared]
  • Shade match chart showing 3 models wearing Lightshade of Tower 28 SunnyDays SPF 30 Tinted Sunscreen Foundation, including shades:20 Mulholland,25 Ocean Park,30 PCH, 35 Point Dume,38 Pomona,40 Runyon. [Shared]
  • Shade match chart showing 3 models wearing Tanshade of Tower 28 SunnyDays SPF 30 Tinted Sunscreen Foundation, including shades: 45 Silver Lake,50 Sunset,55 Temescal,60 Third St, 60 Third St,65 Topanga,70 Venice. [Shared]
  • Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. Our shade ranges for SunnyDays SPF 30 range from Fair to Rich skin tones. [Shared]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH, shown with the tube standing upright next to the open applicator wand to reveal the product. [1.0 BH]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU, shown with the tube standing upright next to the open applicator wand to reveal the product. [2.0 BU]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC, shown with the tube standing upright next to the open applicator wand to reveal the product. [3.0 CC]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [4.0 DTLA]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP, shown with the tube standing upright next to the open applicator wand to reveal the product. [5.0 EP]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE, shown with the tube standing upright next to the open applicator wand to reveal the product. [6.0 IE]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN, shown with the tube standing upright next to the open applicator wand to reveal the product. [7.0 KTOWN]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC, shown with the tube standing upright next to the open applicator wand to display the product. [8.0 LBC]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR, shown with the tube standing upright next to the open applicator wand to reveal the product. [9.0 MDR]
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  • Tower 28 Beauty Swipe Serum Concealer in shade 10.0 NOHO, with the tube standing upright next to the open applicator wand, revealing the product. [10.0 NOHO]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 11.0 OC, shown with the tube standing upright next to the open applicator wand to reveal the product. [11.0 OC]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 12.0 PALI, shown with the tube standing upright next to the open applicator wand to reveal the product. [12.0 PALI]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 13.0 PLAYA, shown with the tube standing upright next to the open applicator wand to reveal the product. [13.0 PLAYA]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 14.0 PV, shown with the tube standing upright next to the open applicator wand to reveal the product. [14.0 PV]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 15.0 SAMO, shown with the tube standing upright next to the open applicator wand to reveal the product. [15.0 SAMO]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 16.0 SB, shown with the tube standing upright next to the open applicator wand to reveal the product. [16.0 SB]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 17.0 SD, shown with the tube standing upright next to the open applicator wand to reveal the product. [17.0 SD]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 18.0 SGV, shown with the tube standing upright next to the open applicator wand to reveal the product. [18.0 SGV]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 19.0 WEHO, shown with the tube standing upright next to the open applicator wand to reveal the product. [19.0 WEHO]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 20.0 WLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [20.0 WLA]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 13.0 Playa, shown with the tube standing upright and the applicator wand open to reveal the product. [13.0 Playa]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to visibly reduce redness, acne, and even out skin tone. [2.0 BU]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH to visibly brighten under-eyes, reduce redness, and even out skin tone. [1.0 BH]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH, shown with a smooth, even complexion and radiant finish. [1.0 BH]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH to cover up dark circles, blemishes, and discoloration. [1.0 BH]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH, shown with a smooth, natural finish and even skin tone. [1.0 BH]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to visibly reduce acne, redness, and discoloration for a smoother complexion. [2.0 BU]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU, shown with a smooth, radiant finish and even skin tone. [2.0 BU]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to reduce redness, blur freckles, and create a smooth, even finish. [2.0 BU]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU, shown with an even, dewy finish and natural coverage across the cheeks and under-eyes. [2.0 BU]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC to visibly reduce redness, smooth skin texture, and even out skin tone. [3.0 CC]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC, shown with a bright, natural finish and even coverage across the skin. [3.0 CC]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC to reduce redness and blur dark spots for a smooth, even complexion. [3.0 CC]
  • 3.0 CC [A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA to cover up dark circles, blemishes, and discoloration. [4.0 DTLA]
  • A person holding Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA, shown with a radiant, even complexion and natural-looking coverage. [4.0 DTLA]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA to brighten dullness, visibly smooth texture, and even out skin tone. [4.0 DTLA]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA, shown with a radiant, even-toned complexion and a natural, skin-like finish. [4.0 DTLA]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP to visibly brighten under eyes, smooth skin texture, and even out skin tone. [5.0 EP]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP, shown with a smooth, natural finish and radiant complexion. [5.0 EP]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP, shown with an even-toned, radiant complexion and natural glow. [5.0 EP]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP to visibly blur pores, even skin tone, and reduce the appearance of blemishes. [5.0 EP]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE to neutralize redness, brighten dullness, and smooth skin texture. [6.0 IE]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE, shown with a brightened, even complexion and natural finish. [6.0 IE]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE to visibly reduce redness, blur texture, and even out skin tone. [6.0 IE]
  • A person’s face after using Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE to visibly reduce redness, blur texture, and even out skin tone. [6.0 IE]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 7.0 KTOWN to visibly reduce redness, blur texture, and even out skin tone. [7.0 KTOWN]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 7.0 KTOWN, shown with an even complexion, softened texture, and natural skin finish. [7.0 KTOWN]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 7.0 KTOWN to visibly even out skin tone and soften the look of dark spots and texture. [7.0 KTOWN]
  • A person wearing Tower 28 Beauty’s Swipe Serum Concealer in shade 7.0 KTOWN, shown with an even, natural complexion and smooth finish. [7.0 KTOWN]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC to even out discoloration, smooth texture, and brighten the under-eye area. [8.0 LBC]
  • A person holding Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC, shown with a smooth, even complexion and natural skin-like finish. [8.0 LBC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC to visibly reduce dark spots, smooth uneven texture, and even out skin tone. [8.0 LBC]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC, shown with an evened-out complexion and smooth, natural finish. [8.0 LBC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 9.0 MDR, showing visibly reduced redness, smoother skin texture, and a more even complexion. [9.0 MDR]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 9.0 MDR, shown with an even complexion, smooth coverage, and reduced redness. [9.0 MDR]
  • A person’s face before and after using Tower 28 Beauty’s Swipe Serum Concealer in shade 9.0 MDR, shown with reduced redness, more even skin tone, and a natural-looking finish. [9.0 MDR]
  • A person wearing Tower 28 Beauty’s Swipe Serum Concealer in shade 9.0 MDR, shown with a smooth, even complexion and natural finish. [9.0 MDR]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, showing softened dark circles, a smoother skin texture, and a more even complexion. [10.0 NOHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, shown with visibly brightened under eyes, evened skin tone, and a radiant finish. [10.0 NOHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, shown with softened dark spots, evened skin tone, and a smooth, natural finish. [10.0 NOHO]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, with an evened skin tone and natural-looking finish. [10.0 NOHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 11.0 OC, showing visibly reduced redness, less visible blemishes, and a smoother, more even skin tone. [11.0 OC]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 11.0 OC, with visibly evened skin tone and smoother-looking texture. [11.0 OC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, showing visibly evened skin tone, reduced shine, and a smoother finish. [12.0 PALI]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, with an even skin tone and smooth, natural-looking finish. [12.0 PALI]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, showing visibly evened skin tone, smoother texture, and brightened under eyes. [12.0 PALI]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, with an even skin tone, smoother complexion, and a soft natural finish. [12.0 PALI]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, shown with visibly evened skin tone, blurred texture, and a soft matte finish. [13.0 PLAYA]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, with evened skin tone, smoothed texture, and natural-looking coverage. [13.0 PLAYA]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, with visibly evened skin tone, brightened under-eyes, and smooth, natural finish. [13.0 PLAYA]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, with visibly evened tone, brightened complexion, and a natural radiant finish. [13.0 PLAYA]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in 14.0 PV, shown with visibly evened skin tone, smooth texture, and a soft matte finish. [14.0 PV]
  • A person holding Tower 28 Beauty's Swipe Serum Concealer in shade 14.0 PV, shown with a smooth, even complexion and natural skin-like finish. [14.0 PV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in 14.0 PV, shown with visibly evened skin tone, smooth texture, and a soft matte finish. [14.0 PV]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 14.0 PV. [14.0 PV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO to cover up dark circles, blemishes, and discoloration. [15.0 SAMO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO. [15.0 SAMO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO to cover up dark circles, blemishes, and discoloration. [15.0 SAMO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO. [15.0 SAMO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB to cover up dark circles, blemishes, and discoloration. [16.0 SB]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB. [16.0 SB]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB to cover up dark circles, blemishes, and discoloration. [16.0 SB]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB. [16.0 SB]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD to cover up dark circles, blemishes, and discoloration. [17.0 SD]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD. [17.0 SD]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD to cover up dark circles, blemishes, and discoloration. [17.0 SD]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD. [17.0 SD]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV to cover up dark circles, blemishes, and discoloration. [18.0 SGV]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV. [18.0 SGV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV to cover up dark circles, blemishes, and discoloration. [18.0 SGV]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV. [18.0 SGV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO to cover up dark circles, blemishes, and discoloration. [19.0 WEHO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO. [19.0 WEHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO to cover up dark circles, blemishes, and discoloration [19.0 WEHO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO. [19.0 WEHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA to cover up dark circles, blemishes, and discoloration. [20.0 WLA]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA. [20.0 WLA]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA to cover up dark circles, blemishes, and discoloration. [20.0 WLA]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA. [20.0 WLA]
  • All 20 shades of Tower 28 Beauty Swipe Serum Concealer swatched on 3 arms of light, medium, and deep skin tone to show how the makeup looks on different skin tones. [Shared]
  • Shade match chart showing 3 models wearing fair shades of Tower 28 Swipe Serum Concealer, including shades: 1.0 BH, 2.0 BU, 3.0 CC. [Shared]
  • Shade match chart showing 3 models wearing light shades of Tower 28 Swipe Serum Concealer, including shades: 4.0 DTLA, 5.0 EP, 6.0 IE. [Shared]
  • Shade match chart showing 3 models wearing medium shades of Tower 28 Swipe Serum Concealer, including shades: 7.0 KTOWN, 8.0 LBC, 9.0 MDR. [Shared]
  • Shade match chart showing 3 models wearing medium shades of Tower 28 Swipe Serum Concealer, including shades: 10.0 NOHO, 11.0 OC, 12.0 PALI. [Shared]
  • Shade match chart showing 3 models wearing tan shades of Tower 28 Swipe Serum Concealer, including shades: 13.0 PLAYA, 14.0 PV, 15.0 SAMO. [Shared]
  • Shade match chart showing 3 models wearing deep shades of Tower 28 Swipe Serum Concealer, including shades: 16.0 SB, 17.0 SD, 18.0 SGV. [Shared]
  • Shade match chart showing 3 models wearing deep shades of Tower 28 Swipe Serum Concealer, including shades:18.0 SGV,19.0 WEHO,20.0 WLA. [Shared]
  • All 20 shades of Tower 28 Beauty Swipe Serum Concealer in reference to all SunnyDays SPF 30 Tinted Sunscreen shades for easy comparison and shade matching. [Shared]
  • All 20 shades of Tower 28 Beauty Swipe Serum Concealer on 20 models laid in a grid arrangement by depth of skin tone and undertone, to show how the makeup looks on different models. [Shared]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH, shown with the tube standing upright next to the open applicator wand to reveal the product. [1.0 BH]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU, shown with the tube standing upright next to the open applicator wand to reveal the product. [2.0 BU]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC, shown with the tube standing upright next to the open applicator wand to reveal the product. [3.0 CC]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [4.0 DTLA]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP, shown with the tube standing upright next to the open applicator wand to reveal the product. [5.0 EP]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE, shown with the tube standing upright next to the open applicator wand to reveal the product. [6.0 IE]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN, shown with the tube standing upright next to the open applicator wand to reveal the product. [7.0 KTOWN]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC, shown with the tube standing upright next to the open applicator wand to display the product. [8.0 LBC]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR, shown with the tube standing upright next to the open applicator wand to reveal the product. [9.0 MDR]
  • Tower 28 Beauty Swipe Serum Concealer in shade 10.0 NOHO, with the tube standing upright next to the open applicator wand, revealing the product. [10.0 NOHO]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 11.0 OC, shown with the tube standing upright next to the open applicator wand to reveal the product. [11.0 OC]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 12.0 PALI, shown with the tube standing upright next to the open applicator wand to reveal the product. [12.0 PALI]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 13.0 PLAYA, shown with the tube standing upright next to the open applicator wand to reveal the product. [13.0 PLAYA]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 14.0 PV, shown with the tube standing upright next to the open applicator wand to reveal the product. [14.0 PV]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 15.0 SAMO, shown with the tube standing upright next to the open applicator wand to reveal the product. [15.0 SAMO]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 16.0 SB, shown with the tube standing upright next to the open applicator wand to reveal the product. [16.0 SB]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 17.0 SD, shown with the tube standing upright next to the open applicator wand to reveal the product. [17.0 SD]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 18.0 SGV, shown with the tube standing upright next to the open applicator wand to reveal the product. [18.0 SGV]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 19.0 WEHO, shown with the tube standing upright next to the open applicator wand to reveal the product. [19.0 WEHO]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 20.0 WLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [20.0 WLA]
  • Tower 28 Beauty Swipe Serum Concealer in the shade 13.0 Playa, shown with the tube standing upright and the applicator wand open to reveal the product. [13.0 Playa]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to visibly reduce redness, acne, and even out skin tone. [2.0 BU]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH to visibly brighten under-eyes, reduce redness, and even out skin tone. [1.0 BH]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH, shown with a smooth, even complexion and radiant finish. [1.0 BH]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH to cover up dark circles, blemishes, and discoloration. [1.0 BH]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 1.0 BH, shown with a smooth, natural finish and even skin tone. [1.0 BH]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to visibly reduce acne, redness, and discoloration for a smoother complexion. [2.0 BU]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU, shown with a smooth, radiant finish and even skin tone. [2.0 BU]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to reduce redness, blur freckles, and create a smooth, even finish. [2.0 BU]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU, shown with an even, dewy finish and natural coverage across the cheeks and under-eyes. [2.0 BU]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC to visibly reduce redness, smooth skin texture, and even out skin tone. [3.0 CC]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC, shown with a bright, natural finish and even coverage across the skin. [3.0 CC]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC to reduce redness and blur dark spots for a smooth, even complexion. [3.0 CC]
  • 3.0 CC [A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 3.0 CC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA to cover up dark circles, blemishes, and discoloration. [4.0 DTLA]
  • A person holding Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA, shown with a radiant, even complexion and natural-looking coverage. [4.0 DTLA]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA to brighten dullness, visibly smooth texture, and even out skin tone. [4.0 DTLA]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 4.0 DTLA, shown with a radiant, even-toned complexion and a natural, skin-like finish. [4.0 DTLA]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP to visibly brighten under eyes, smooth skin texture, and even out skin tone. [5.0 EP]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP, shown with a smooth, natural finish and radiant complexion. [5.0 EP]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP, shown with an even-toned, radiant complexion and natural glow. [5.0 EP]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 5.0 EP to visibly blur pores, even skin tone, and reduce the appearance of blemishes. [5.0 EP]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE to neutralize redness, brighten dullness, and smooth skin texture. [6.0 IE]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE, shown with a brightened, even complexion and natural finish. [6.0 IE]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE to visibly reduce redness, blur texture, and even out skin tone. [6.0 IE]
  • A person’s face after using Tower 28 Beauty's Swipe Serum Concealer in shade 6.0 IE to visibly reduce redness, blur texture, and even out skin tone. [6.0 IE]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 7.0 KTOWN to visibly reduce redness, blur texture, and even out skin tone. [7.0 KTOWN]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 7.0 KTOWN, shown with an even complexion, softened texture, and natural skin finish. [7.0 KTOWN]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 7.0 KTOWN to visibly even out skin tone and soften the look of dark spots and texture. [7.0 KTOWN]
  • A person wearing Tower 28 Beauty’s Swipe Serum Concealer in shade 7.0 KTOWN, shown with an even, natural complexion and smooth finish. [7.0 KTOWN]
  • A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC to even out discoloration, smooth texture, and brighten the under-eye area. [8.0 LBC]
  • A person holding Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC, shown with a smooth, even complexion and natural skin-like finish. [8.0 LBC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC to visibly reduce dark spots, smooth uneven texture, and even out skin tone. [8.0 LBC]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 8.0 LBC, shown with an evened-out complexion and smooth, natural finish. [8.0 LBC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 9.0 MDR, showing visibly reduced redness, smoother skin texture, and a more even complexion. [9.0 MDR]
  • A person wearing Tower 28 Beauty's Swipe Serum Concealer in shade 9.0 MDR, shown with an even complexion, smooth coverage, and reduced redness. [9.0 MDR]
  • A person’s face before and after using Tower 28 Beauty’s Swipe Serum Concealer in shade 9.0 MDR, shown with reduced redness, more even skin tone, and a natural-looking finish. [9.0 MDR]
  • A person wearing Tower 28 Beauty’s Swipe Serum Concealer in shade 9.0 MDR, shown with a smooth, even complexion and natural finish. [9.0 MDR]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, showing softened dark circles, a smoother skin texture, and a more even complexion. [10.0 NOHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, shown with visibly brightened under eyes, evened skin tone, and a radiant finish. [10.0 NOHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, shown with softened dark spots, evened skin tone, and a smooth, natural finish. [10.0 NOHO]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 10.0 NOHO, with an evened skin tone and natural-looking finish. [10.0 NOHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 11.0 OC, showing visibly reduced redness, less visible blemishes, and a smoother, more even skin tone. [11.0 OC]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 11.0 OC, with visibly evened skin tone and smoother-looking texture. [11.0 OC]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, showing visibly evened skin tone, reduced shine, and a smoother finish. [12.0 PALI]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, with an even skin tone and smooth, natural-looking finish. [12.0 PALI]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, showing visibly evened skin tone, smoother texture, and brightened under eyes. [12.0 PALI]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in shade 12.0 PALI, with an even skin tone, smoother complexion, and a soft natural finish. [12.0 PALI]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, shown with visibly evened skin tone, blurred texture, and a soft matte finish. [13.0 PLAYA]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, with evened skin tone, smoothed texture, and natural-looking coverage. [13.0 PLAYA]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, with visibly evened skin tone, brightened under-eyes, and smooth, natural finish. [13.0 PLAYA]
  • A person shown wearing Tower 28 Beauty's Swipe Serum Concealer in 13.0 PLAYA, with visibly evened tone, brightened complexion, and a natural radiant finish. [13.0 PLAYA]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in 14.0 PV, shown with visibly evened skin tone, smooth texture, and a soft matte finish. [14.0 PV]
  • A person holding Tower 28 Beauty's Swipe Serum Concealer in shade 14.0 PV, shown with a smooth, even complexion and natural skin-like finish. [14.0 PV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in 14.0 PV, shown with visibly evened skin tone, smooth texture, and a soft matte finish. [14.0 PV]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 14.0 PV. [14.0 PV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO to cover up dark circles, blemishes, and discoloration. [15.0 SAMO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO. [15.0 SAMO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO to cover up dark circles, blemishes, and discoloration. [15.0 SAMO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 15.0 SAMO. [15.0 SAMO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB to cover up dark circles, blemishes, and discoloration. [16.0 SB]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB. [16.0 SB]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB to cover up dark circles, blemishes, and discoloration. [16.0 SB]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 16.0 SB. [16.0 SB]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD to cover up dark circles, blemishes, and discoloration. [17.0 SD]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD. [17.0 SD]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD to cover up dark circles, blemishes, and discoloration. [17.0 SD]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 17.0 SD. [17.0 SD]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV to cover up dark circles, blemishes, and discoloration. [18.0 SGV]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV. [18.0 SGV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV to cover up dark circles, blemishes, and discoloration. [18.0 SGV]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 18.0 SGV. [18.0 SGV]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO to cover up dark circles, blemishes, and discoloration. [19.0 WEHO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO. [19.0 WEHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO to cover up dark circles, blemishes, and discoloration [19.0 WEHO]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 19.0 WEHO. [19.0 WEHO]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA to cover up dark circles, blemishes, and discoloration. [20.0 WLA]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA. [20.0 WLA]
  • A person's face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA to cover up dark circles, blemishes, and discoloration. [20.0 WLA]
  • A person's face with an evened out complexion after using Tower 28 Beauty's Swipe Serum Concealer in shade 20.0 WLA. [20.0 WLA]
  • All 20 shades of Tower 28 Beauty Swipe Serum Concealer swatched on 3 arms of light, medium, and deep skin tone to show how the makeup looks on different skin tones. [Shared]
  • Shade match chart showing 3 models wearing fair shades of Tower 28 Swipe Serum Concealer, including shades: 1.0 BH, 2.0 BU, 3.0 CC. [Shared]
  • Shade match chart showing 3 models wearing light shades of Tower 28 Swipe Serum Concealer, including shades: 4.0 DTLA, 5.0 EP, 6.0 IE. [Shared]
  • Shade match chart showing 3 models wearing medium shades of Tower 28 Swipe Serum Concealer, including shades: 7.0 KTOWN, 8.0 LBC, 9.0 MDR. [Shared]
  • Shade match chart showing 3 models wearing medium shades of Tower 28 Swipe Serum Concealer, including shades: 10.0 NOHO, 11.0 OC, 12.0 PALI. [Shared]
  • Shade match chart showing 3 models wearing tan shades of Tower 28 Swipe Serum Concealer, including shades: 13.0 PLAYA, 14.0 PV, 15.0 SAMO. [Shared]
  • Shade match chart showing 3 models wearing deep shades of Tower 28 Swipe Serum Concealer, including shades: 16.0 SB, 17.0 SD, 18.0 SGV. [Shared]
  • Shade match chart showing 3 models wearing deep shades of Tower 28 Swipe Serum Concealer, including shades:18.0 SGV,19.0 WEHO,20.0 WLA. [Shared]
  • All 20 shades of Tower 28 Beauty Swipe Serum Concealer in reference to all SunnyDays SPF 30 Tinted Sunscreen shades for easy comparison and shade matching. [Shared]
  • All 20 shades of Tower 28 Beauty Swipe Serum Concealer on 20 models laid in a grid arrangement by depth of skin tone and undertone, to show how the makeup looks on different models. [Shared]

Everyday Base-ics Set

$48.00 $38.40 $34.56
4.7
Rated 4.7 out of 5 stars
1,499 Reviews

Get the everyday sun protection you need + coverage you want with these 2 full-size complexion favorites ($54 value). Choose your shades.

Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax. [05 Fairfax] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont. [10 Larchmont] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega. [13 La Cienega] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose. [15 Melrose] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 18 Montana. [18 Montana] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland. [20 Mulholland] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park. [25 Ocean Park] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH. [30 PCH] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume. [35 Point Dume] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona. [38 Pomona] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 40 Runyon. [40 Runyon] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake. [45 Silver Lake] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 50 Sunset. [50 Sunset] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 55 Temescal. [55 Temescal] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 60 Third St. [60 Third St] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 65 Topanga. [65 Topanga] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 70 Venice. [70 Venice] A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 18 Montana, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [18 Montana]

SunnyDays™ Tinted SPF 30

05 Fairfax
05 Fairfax
Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [4.0 DTLA] Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH, shown with the tube standing upright next to the open applicator wand to reveal the product. [1.0 BH] Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU, shown with the tube standing upright next to the open applicator wand to reveal the product. [2.0 BU] Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC, shown with the tube standing upright next to the open applicator wand to reveal the product. [3.0 CC] Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP, shown with the tube standing upright next to the open applicator wand to reveal the product. [5.0 EP] Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE, shown with the tube standing upright next to the open applicator wand to reveal the product. [6.0 IE] Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN, shown with the tube standing upright next to the open applicator wand to reveal the product. [7.0 KTOWN] Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC, shown with the tube standing upright next to the open applicator wand to display the product. [8.0 LBC] Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR, shown with the tube standing upright next to the open applicator wand to reveal the product. [9.0 MDR] Tower 28 Beauty Swipe Serum Concealer in shade 10.0 NOHO, with the tube standing upright next to the open applicator wand, revealing the product. [10.0 NOHO] Tower 28 Beauty Swipe Serum Concealer in the shade 11.0 OC, shown with the tube standing upright next to the open applicator wand to reveal the product. [11.0 OC] Tower 28 Beauty Swipe Serum Concealer in the shade 12.0 PALI, shown with the tube standing upright next to the open applicator wand to reveal the product. [12.0 PALI] Tower 28 Beauty Swipe Serum Concealer in the shade 13.0 PLAYA, shown with the tube standing upright next to the open applicator wand to reveal the product. [13.0 PLAYA] Tower 28 Beauty Swipe Serum Concealer in the shade 14.0 PV, shown with the tube standing upright next to the open applicator wand to reveal the product. [14.0 PV] Tower 28 Beauty Swipe Serum Concealer in the shade 15.0 SAMO, shown with the tube standing upright next to the open applicator wand to reveal the product. [15.0 SAMO] Tower 28 Beauty Swipe Serum Concealer in the shade 16.0 SB, shown with the tube standing upright next to the open applicator wand to reveal the product. [16.0 SB] Tower 28 Beauty Swipe Serum Concealer in the shade 17.0 SD, shown with the tube standing upright next to the open applicator wand to reveal the product. [17.0 SD] Tower 28 Beauty Swipe Serum Concealer in the shade 18.0 SGV, shown with the tube standing upright next to the open applicator wand to reveal the product. [18.0 SGV] Tower 28 Beauty Swipe Serum Concealer in the shade 19.0 WEHO, shown with the tube standing upright next to the open applicator wand to reveal the product. [19.0 WEHO] Tower 28 Beauty Swipe Serum Concealer in the shade 20.0 WLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [20.0 WLA] A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to visibly reduce redness, acne, and even out skin tone. [2.0 BU]

Swipe Serum Concealer

4.0 DTLA
4.0 DTLA

Get the everyday sun protection you need + coverage you want with these 2 full-size complexion favorites ($54 value). Choose your shades.

F&F Sale! 20% off sitewide + unlock 28% off orders $50+

  • 🥰Pick Your Shades
  • 👯Full-Sized Products
  • ✨Natural Finish
  • 🖼Buildable Coverage
  • 🙅‍♀️Won't Clog Pores
  • 😳Sensitive Skin Safe

What's Included

SunnyDays™ SPF 30 Tinted Sunscreen (Full-size): A 2-in-1 mineral sunscreen foundation with broad spectrum SPF 30, light-medium buildable coverage, and a natural finish. Designed for sensitive/problem-prone skin and available in 17 flexible shades.

Swipe Serum Concealer (Full-size): A hydrating concealer that glides on like a serum with medium-buildable coverage power. It instantly covers dark circles, redness, and blemishes, and is available in 20 shades.


Take our 3-min quiz to find your shade!

Ingredients

SunnyDays™ Tinted SPF 30 (30 mL/1 fl oz): Zinc oxide, 12.6%, Water/Aqua/Eau, Isononyl Isononanoate, C9-12 Alkane, Butyloctyl Salicylate, Polyglyceryl-6 Polyricinoleate, Caprylic/Capric Triglyceride, Glycerin, Ethylhexyl Methoxycrylene, Trimethylsiloxysilicate, Mica, Polyglyceryl-2 Isostearate, Sodium Chloride, Phenoxyethanol, Disteardimonium Hectorite, Polyglyceryl-3 Polyricinoleate, Polyhydroxystearic Acid, Coco-Caprylate/Caprate, Isostearic Acid, Lecithin, Polyglyceryl-6 Polyhydroxystearate, Jojoba Esters, Ethylhexylglycerin, Sodium Phytate, Aloe Barbadensis Leaf Water, Centella Asiatica Extract, Opuntia Tuna Fruit, Salvia Officinalis (Sage) Extract, May Contain (+/-): Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Swipe Serum Concealer (6.5 mL/.22 fl oz): Water/Aqua/Eau, Hydrogenated Polyisobutene, Isononyl Isononanoate, Propanediol, Glycerin, Polyglyceryl-3 Polyricinoleate, Polyglyceryl-3 Diisostearate, Disteardimonium Hectorite, Sorbitan Isostearate, Magnesium Sulfate, Sodium Dehydroacetate, Caprylyl Glycol, 1,2-Hexanediol, Magnesium Stearate, Tocopheryl Acetate, Sodium Lauroyl Glutamate, Lysine, Magnesium Chloride, Sodium Hyaluronate, Cassia Angustifolia Seed Polysaccharide, Centella Asiatica Extract, Lactobacillus Ferment Lysate, Camellia Sinensis Leaf Extract, Punica Granatum Bark/Fruit Extract, Lactobacillus Ferment, Caffeine, Aluminum Hydroxide (CI 77002), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

Dermatologist Approved, Clinically Tested, Hypoallergenic, Non-irritating, Clinically Tested for Irritation, Ophthalmologist-tested.

Fragrance Free, Essential Oil Free, Gluten Free, Alcohol-Free, Non-comedogenic, Vegan, Cruelty-Free.

How To Use

SunnyDays™ Tinted SPF 30: Use daily as the last step of your skincare to protect with broad spectrum SPF 30 and the first step of your makeup routine for complexion coverage.

Swipe Serum Concealer: Swipe on directly with the applicator to cover dark circles, spot conceal, or for all over coverage. Use fingertips, a brush, or beauty sponge to blend.

Pro Tip: For Light Coverage (to even out redness, discoloration), apply with fingertips and blend out. For Medium/Buildable Coverage (to cover blemishes, etc.), tap on with a dampened beauty sponge or brush. Tap to layer for Higher Coverage.

View full details
Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. [Shared]
Everyday Base-ics Set

DERMATOLOGIST-APPROVED, CLINICALLY-TESTED, NON-IRRITATING

Makeup That Won't Break You Out.

F.A.Q.

Is the Everyday Base-ics Set safe for sensitive or acne-prone skin?

Yes, it is safe for sensitive skin, non-comedogenic (aka won't clog your pores), and is 100% compliant with National Eczema Association guidelines.

How can I get shade matched for the Everyday Base-ics Set?

You can find your best shade match by taking our quiz (linked in our navigation bar!) OR you can email us a selfie and our team will help with your shade match! We're hey@tower28beauty.com. We also offer 30 day free returns to help you find the perfect shade!

Do I need to set the Everyday Base-ics Set with powder?

Personal preference! However you usually use foundation and concealer, you can use the Everyday Base-ics Set the same way. It is not needed but if you like to powder your T-zone or want your overall makeup to last longer then powder away!
Reviews
4.7
Rated 4.7 out of 5 stars
Based on 1,499 reviews
Total 5 star reviews: 1.2k Total 4 star reviews: 159 Total 3 star reviews: 49 Total 2 star reviews: 24 Total 1 star reviews: 29
93%would recommend these products
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Write a Review (Opens in a new window)
1,499 reviews
  • A
    Aimee
    Reviewing
    SunnyDays™ Tinted SPF 30
    I recommend this product
    Skin Challenges Chronic Sensitivity (Eczema, Rosacea, etc.), Redness, Texture, Acne/Blemishes
    What Did You Like About This Product? Color, Coverage, Easy to Blend
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    Yesterday
    Amongst my favorites!

    Super new to this whole sunscreen thing let alone the tinted thing. I discovered ceravae tinted SPF last summer before vaca and loved how it evened me out enough I did not have to worry about foundation at beach.

    Well it led me down the rabbit hole of spfs and I took a shot on this one.... Love it. I also use their sos spray and cleanser and lots of their other products.i have also recently discovered naked Sunday and I fo appreciate that their lip products and cheek products also have SPF. Do tower 28 keep it up but if you happen to incorporate SPF into your other products I wouldn't be angry about it lol.

    I'm wearing shade 15 Melrose and I'm also wearing their getty bronzer and their Culver crush powder blush

    Was this helpful?
  • MB
    Melina B.
    Verified Buyer
    Reviewing
    SunnyDays™ Tinted SPF 30
    I recommend this product
    Skin Challenges Redness, Acne/Blemishes, Texture, Dryness
    What Did You Like About This Product? Easy to Blend, Finish, Skincare Benefits, Didn't Irritate My Skin, Lasting Power
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    2 days ago
    Yeah I’m in love!

    I used to be a full coverage girly because of my acne but I have been embracing my skin now. This tinted SPF actually makes my skin look BETTER than high coverage!! This works so so well with my dry skin! You can still see my acne a little of course, but my skin looks bright and dewy and more youthful! I’ve gotten so many compliments while wearing this. I’m on my second bottle :)

    Was this helpful?
  • C Profile picture for Chanell
    Chanell
    Verified Reviewer
    Reviewing
    Everyday Base-ics Set
    I recommend this product
    Skin Challenges Chronic Sensitivity (Eczema, Rosacea, etc.), Dryness, Hyperpigmentation
    What Did You Like About This Product? Didn't Irritate My Skin, Skincare Benefits, Color, Easy to Blend, Finish
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    1 month ago
    Perfect Shade Match & Skin-Friendly Products

    I've always struggled to find base makeup that works with my sensitive skin (eczema + perioral dermatitis), but Tower 28 has been a game-changer. Vina helped me pick the SunnyDays in 35 Point Dume and Swipe Concealer in 9.0 MDR — both matched perfectly! The formulas feel lightweight, non-irritating, and comfortable all day.

    Special shoutout to the JuiceBalm lip balm too — it’s one of the few products I can use without triggering a reaction. Thank you, Tower 28, for making products that are actually made for sensitive skin!

    Was this helpful?
  • M Profile picture for Megan
    Megan
    Verified Buyer
    Reviewing
    SunnyDays™ Tinted SPF 30
    I recommend this product
    Skin Challenges Acne/Blemishes, Hyperpigmentation, Texture
    What Did You Like About This Product? Color, Coverage, Easy to Blend, Finish, Didn't Irritate My Skin
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    2 months ago
    Absolutely beautiful!

    It blended out beautifully, was very glowy (I do have oily skin, but it looked like a lit-from-within glow). It's buildable, and other products later perfectly on top of it.

    Was this helpful?
  • KS Profile picture for Kendra S.google logo
    Kendra S.
    Verified Reviewer
    Reviewing
    Swipe Serum Concealer
    I recommend this product
    What Did You Like About This Product? Easy to Blend, Skincare Benefits, Lasting Power
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    2 months ago
    Makeup Necessity

    Should have bought this sooner! It’s lightweight and very natural looking. I love how easy it blends. I wear it on its own (no foundation) and it really just looks like my skin but better. Even after my 12 hour day it doesn’t crease! 10/10 :)

    Was this helpful?
Show More
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  • Tower 28 Beauty SOS Rescue Spray (4 oz) Tower 28 Beauty SOS Spray Duo featuring full-size (4oz) and travel-size (1oz). [Shared] Tower 28 Beauty SOS Rescue Spray in Refill size. [Refill] Tower 28 Beauty SOS Rescue Spray in 1oz. [1oz] Tower 28 Beauty SOS Daily Rescue Facial Spray Before + After Photo: left side of image (before) shows customer with redness on cheeks, forehead, and chin. Right side (after) of the image shows customer with reduction in redness and irritation, revealing calmer, clearer-looking skin with a healthy, hydrated glow. [Shared]
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  • Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [4.0 DTLA] Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH, shown with the tube standing upright next to the open applicator wand to reveal the product. [1.0 BH] Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU, shown with the tube standing upright next to the open applicator wand to reveal the product. [2.0 BU] Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC, shown with the tube standing upright next to the open applicator wand to reveal the product. [3.0 CC] Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP, shown with the tube standing upright next to the open applicator wand to reveal the product. [5.0 EP] Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE, shown with the tube standing upright next to the open applicator wand to reveal the product. [6.0 IE] Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN, shown with the tube standing upright next to the open applicator wand to reveal the product. [7.0 KTOWN] Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC, shown with the tube standing upright next to the open applicator wand to display the product. [8.0 LBC] Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR, shown with the tube standing upright next to the open applicator wand to reveal the product. [9.0 MDR] Tower 28 Beauty Swipe Serum Concealer in shade 10.0 NOHO, with the tube standing upright next to the open applicator wand, revealing the product. [10.0 NOHO] Tower 28 Beauty Swipe Serum Concealer in the shade 11.0 OC, shown with the tube standing upright next to the open applicator wand to reveal the product. [11.0 OC] Tower 28 Beauty Swipe Serum Concealer in the shade 12.0 PALI, shown with the tube standing upright next to the open applicator wand to reveal the product. [12.0 PALI] Tower 28 Beauty Swipe Serum Concealer in the shade 13.0 PLAYA, shown with the tube standing upright next to the open applicator wand to reveal the product. [13.0 PLAYA] Tower 28 Beauty Swipe Serum Concealer in the shade 14.0 PV, shown with the tube standing upright next to the open applicator wand to reveal the product. [14.0 PV] Tower 28 Beauty Swipe Serum Concealer in the shade 15.0 SAMO, shown with the tube standing upright next to the open applicator wand to reveal the product. [15.0 SAMO] Tower 28 Beauty Swipe Serum Concealer in the shade 16.0 SB, shown with the tube standing upright next to the open applicator wand to reveal the product. [16.0 SB] Tower 28 Beauty Swipe Serum Concealer in the shade 17.0 SD, shown with the tube standing upright next to the open applicator wand to reveal the product. [17.0 SD] Tower 28 Beauty Swipe Serum Concealer in the shade 18.0 SGV, shown with the tube standing upright next to the open applicator wand to reveal the product. [18.0 SGV] Tower 28 Beauty Swipe Serum Concealer in the shade 19.0 WEHO, shown with the tube standing upright next to the open applicator wand to reveal the product. [19.0 WEHO] Tower 28 Beauty Swipe Serum Concealer in the shade 20.0 WLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [20.0 WLA] A person’s face before and after using Tower 28 Beauty's Swipe Serum Concealer in shade 2.0 BU to visibly reduce redness, acne, and even out skin tone. [2.0 BU]
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  • Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax. [05 Fairfax] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont. [10 Larchmont] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega. [13 La Cienega] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose. [15 Melrose] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 18 Montana. [18 Montana] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland. [20 Mulholland] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park. [25 Ocean Park] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH. [30 PCH] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume. [35 Point Dume] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona. [38 Pomona] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 40 Runyon. [40 Runyon] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake. [45 Silver Lake] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 50 Sunset. [50 Sunset] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 55 Temescal. [55 Temescal] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 60 Third St. [60 Third St] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 65 Topanga. [65 Topanga] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 70 Venice. [70 Venice] A person's face before and after applying SunnyDays™ Tinted SPF 30 in the shade 18 Montana, revealing sheer, buildable coverage that visibly evens skin tone and softens discoloration while maintaining a natural, skin-like finish. [18 Montana]
    National Eczema Association Seal of Acceptance
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    Sun Protection + Coverage

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  • Tower 28 Beauty's SOS FaceGuard SPF 30. [Shared: SOS FaceGuard SPF 30] A person smiles while holding up a bottle of Tower 28 Beauty's SOS FaceGuard SPF 30. A swatch of the product is visible on their cheek. [Shared: SOS FaceGuard SPF 30]
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    The Mini Tote

    Exclusive T28 Tote

  • [Shared: This image features the Tower 28 Beauty Line + Shine Lip Kit. ] [Shared: This image features the Tower 28 Beauty Line + Shine Lip Kit. It demonstrates a step-by-step process for achieving a smooth, glossy lip look: Line: Using OneLiner Multi-Liner Lip Liner to outline the lips. Shine: Applying a ShineOn Lip Jelly in shade LUCKY for a shiny finish and sheer pink tint. Smile: Revealing the final glossy lip look, showcasing healthy and radiant lips. The steps are clearly shown with corresponding product visuals.]
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    Line + Shine Lip Kit

    Limited Edition Gloss + Liner Duo

  • “Tower 28 Is Making Sensitive Skin 🎉 Fun”