MakeWaves® Mascara
MakeWaves® Mascara
A safe for sensitive eyes vegan mascara that visibly volumizes, lengthens, and defines for the most amped-up, natural-looking lashes.
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- 💕Long + Full Lashes
- 🏝Water-Resistant
- ✨Smudge-Free
- 🌸Vegan
- 🤓Contact Lens Safe
- 👀Sensitive Eyes Safe
Tell Me More
Tell Me More
This clean mascara is lightweight + endlessly buildable without getting crunchy or clumpy. It's also easy to wash off keeping eye irritation and lash breakage at bay.
Earth Sensitive Pledge: MakeWaves™ packaging is made from 78% PCR (aka post-consumer recycled plastic) as part of our commitment to sustainable packaging.
Ingredients
Ingredients
Aquaflex® Technology (conventionally found in haircare) helps keep lashes humidity-proof, visibly lifted, and volumized.
Water/Aqua/Eau, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de carnauba, Glyceryl Stearate, Hydrogenated Olive Oil Stearyl Esters, Synthetic Wax, VP/VA Copolymer, Stearic Acid, Helianthus Annuus (Sunflower) Seed Wax, Palmitic Acid, Butylene Glycol, Olea Europaea (Olive) Oil Unsaponifiables, Aminomethyl Propanol, Ricinus Communis (Castor) Seed Oil, 1,2-Hexanediol, Caprylyl Glycol, Polyimide-1, Galactoarabinan, Rhus Succedanea Fruit Wax, Shorea Robusta Resin, Sodium Dehydroacetate, Lecithin, Tocopherol, Ascorbyl Palmitate, Citric Acid, Iron Oxides (CI 77499), Ultramarines (CI 77007).
How to Use
How to Use
Pro Tip: Use the inner wave of the dual-sided brush to build up volume and the longer bristles to lengthen and define lashes.
Remove with gentle cleanser and water.
MakeWaves® Mascara
MakeWaves® Mascara
"If you're looking for a new mascara that's curling, lengthening, and defining without looking too overdone, you're going to want to purchase this immediately." — BYRDIE
Volumizing
Lengthening
Flake-Free
Infinitely Buildable
Amped-Up Lashes
Before
After
No smudging or flaking
This mascara lengthens beautifully. My lashes are long and fluffy, so natural looking. It stays put, with no smudging or flaking but comes off easily with my face wash and water. I'm a believer! -Victoria D.
Before
After
Does not smudge or clump!
This is the best mascara I've ever used and the price point makes it even better. As someone with straight lashes, I have such a hard time finding something that doesn't weigh down my eyelashes and smudge. Haven't had raccoon eyes since using this. - Olivia C.
Before
After
Hands down the best mascara!
Can we take a minute to just appreciate the fact that this mascara does not run, smudge or move all day. I love how thick and voluminous it makes my lashes. I love the packaging, it’s so cute and the applicator gives the perfect curling effect. Seriously exceeded my expectation! Keep it up tower 28 team! - Yasmine A.
Before
After
Absolutely blew me away!
I have really sensitive eyes - to the point where I can't even wear drugstore mascara. I was skeptical to try this, but it absolutely blew me away! I love the wand and the separator. Game-changing product for me! I would recommend anyone to try this with eye makeup sensitivity!!
No smudging or flaking
Before
After
This mascara lengthens beautifully. My lashes are long and fluffy, so natural looking. It stays put, with no smudging or flaking but comes off easily with my face wash and water. I'm a believer! -Victoria D.
Does not smudge or clump!
Before
After
This is the best mascara I've ever used and the price point makes it even better. As someone with straight lashes, I have such a hard time finding something that doesn't weigh down my eyelashes and smudge. Haven't had raccoon eyes since using this. - Olivia C.
Hands down the best mascara!
Before
After
Can we take a minute to just appreciate the fact that this mascara does not run, smudge or move all day. I love how thick and voluminous it makes my lashes. I love the packaging, it’s so cute and the applicator gives the perfect curling effect. Seriously exceeded my expectation! Keep it up tower 28 team! - Yasmine A.
Absolutely blew me away!
Before
After
I have really sensitive eyes - to the point where I can't even wear drugstore mascara. I was skeptical to try this, but it absolutely blew me away! I love the wand and the separator. Game-changing product for me! I would recommend anyone to try this with eye makeup sensitivity!!
F.A.Q.
Is MakeWaves™ Mascara waterproof?
Is MakeWaves™ Mascara safe for contact lens wearers?
Does MakeWaves™ Mascara work for straight lashes?
Does MakeWaves™ Mascara have fibers?
Is MakeWaves™ Mascara vegan + cruelty-free?
Tower 28 IRL
- DWDanna W.Verified BuyerI recommend this productLash Type LongWhat Did You Like About This Product? Did Not Irritate Eyes, ColorWould You Recommend This Product? YesRated 5 out of 5 stars2 months agoLove this
Best mascara I have ever bought and I’ve bought almost all of them💯
Never had a single clump using this! So far it doesn’t flake either!! 🤯
I love this so much I’m totally sold. I have tried so many different from extremely expensive to the drug store brand even and this is so clean and doesn’t flake, I love it.
Was this helpful? - SRSamantha r.Verified ReviewerI recommend this productLash Type CurlyWhat Did You Like About This Product? Color, Volumizes, Did Not Irritate Eyes, Lengthens, Water ResistantWould You Recommend This Product? YesRated 5 out of 5 stars4 months agoBest mascara on the market!!!
This is by Dr the most superior mascara on the market, lifting , thickening, lengthening! No smudges or flakes, this is a must have
Was this helpful? - SRSamantha r.I recommend this productLash Type CurlyWhat Did You Like About This Product? Volumizes, Did Not Irritate Eyes, Water Resistant, Lengthens, ColorWould You Recommend This Product? YesRated 5 out of 5 stars4 months agoBest mascara on the market!!!
This mascara is unparalleled. One swipe provides volume and length, zero flaking and no smudging. I have not been able to stop using it from the first application. This is a must must must!
Was this helpful? - DRDaniela R.I recommend this productRated 5 out of 5 stars6 months agoSensitive eyes? Try Makewaves ☺️
I’ve been using this mascara since it came out and I’ve tried many others in the path, but nothing compares to the T28 Makewaves mascara! I often suffer from irritation in my eyes with other brands, but not with T28, it’s clean ingredients allow me to use it all day everyday! It makes my lashes not only longer, but fuller. If you are looking for a gentle, high quality mascara T28 is the way to go! ✨✨✨✨
Was this helpful? - JJessicaVerified BuyerI recommend this productRated 5 out of 5 stars8 months agoMy fav mascara for a year now
I’m so happy I found tower 28’s Make Waves mascara … I spend a LOT of time in the sun/in the water & nothing is worse than when mascara gets in my eyes but for the most part this mascara stays put unless I really get it fully wet… I have naturally very long eyelashes so it’s nice that when I blink it doesn’t end up on my cheeks … all of my other favs have changed their formulas & the downgrades are too noticeable to ignore which I why I tried tower 28 this past year so I’m
Just hoping the quality continues ✨
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